Ephraim's parents run a flower farm in a small town near Ecruteak City, living out the slow-paced lifestyle they've always wanted while working with Grass-type Pokémon that help keep the operation going. They're naturally optimistic and cheerful people who genuinely love what they do.
They showed up to cheer on their son at the 45th annual Grass Tournament, though their enthusiastic cheering and bragging to other spectators ended up mortifying Ephraim—even if he did appreciate having them there. When he won, they were all hugs and celebration.
The pair impressed Ash and his friends with their hospitality. Ephraim's father was particularly grateful that Ash had battled his son, viewing it as valuable training experience that money couldn't buy. As a thank-you, they offered to put Ash, Misty, and Brock up for the night.
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